by a heavy investment program being carried on by Consol that
had not yet begun to produce income. The data on the growth of
large independent coal firms and the other large firms suggests
that they grow equally fast, but most of the growth is accounted
for by merger. In other words, the data on growth between 1962 and
1969 indicates that both groups were purchasing coal facilities at
about the same rate. Given the tax advantages of purchasing coal
mining property it is not surprising that these firms were
expanding at a rapid rate.
The most
convincing data is from the growth of Consol over the period 1968
to 1970 when the rest of the industry was declining. If this is
considered typical of petroleum subsidiary behavior then there are
obviously social gains from the integration of oil and coal. On the
other hand, these figures are for only a short period and may be an
aberration. At least they suggest caution in any policy designed to
prevent petroleum companies from purchasing coal facilities or for
any policy of divesting past acquisitions.
While the
coal operations of major oil firms are small relative to their oil
operations and unlikely to make much of an impact on their overall
rate of return, it is interesting to note that two of the four
major oil companies purchasing major coal enterprises in recent
years—Continental Oil and Standard Oil of Ohio—earned
less than the average of the top 20 oil firms (see Table B-6). One,
Gulf Oil, earned about the average, while only Occidental
Petroleum, which had purchased in 1968 the Island Creek Group with
6.8 percent of the coal industries production, made significantly
more than the average. In fact, it was the industry leader for that
year.
CRUDE
OIL
Crude oil
production takes place through the drilling and operating of wells.
Most of the businesses involved in this enterprise are small
although the giant oil companies dominate the field. There are
clear economic advantages from operating oil fields as a unit and
there has been an increasing tendency of states as well as the
federal government, to require that new fields be operated on that
basis. When different wells pumping from the same field are owned
by different firms or individuals, unitized production is often
hard to achieve even when large economies could result from it.
Thus the natural size unit for production is the oil field size
unit. Oil fields differ greatly in size, some being mammoth such as
the ones in the Middle East and some are of insignificant size.
Economies
of scale beyond the field size are hard to identify. Exploration is
often carried on by small outfits hoping for a lucky strike. But to
explore an area like the arctic or off-shore may take millions of
dollars and be possible only for a gigantic firm. Increasingly oil
exploration is taking place in more hostile territories and thus
requiring larger firms to bear the risk.
Table B-5
shows the percent of total value added contributed by