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Ford Foundation Annual Report 1971







TELECOMMUNICATIONS ISSUES

Since 1966, when the Foundation filed comments with the Federal Communications Commission on domestic communications satellites, it has maintained an interest in the possibility of a satellite system to transmit public television either free or at drastically reduced cost. The Foundation's efforts helped establish a limited land-line interconnection. The rates are below those charged commercial broadcasters, but the interconnection still is expensive—about $1 million a year. This year, in response to the FCC's request for public comment, McGeorge Bundy, president of the Foundation, wrote to the FCC in support of the comments of the Corporation for Public Broadcasting and the Public Broadcasting Service urging extension of low-cost public broadcasting interconnection via satellite. CPB and PBS jointly petitioned the FCC to grant noncommercial television free full-time use of two satellite channels and the use of additional channels as necessary. A Foundation grant of $50,000, matched by CPB, contributed to the costs of economic and technical consultants to prepare for participation in the FCC proceedings.


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The Foundation also filed comments with the FCC on cable television. This followed presentation to the Commission last year of four Foundation-sponsored studies prepared by the Rand Corporation. The Foundation's statement recommended that the Commission support and promote non-profit public-interest ownership of cable television. Specifically, the Foundation urged the FCC to require cities to give preference in awarding franchises to competitive applications from public television stations, universities, libraries, community groups, and other nonprofit organizations over commercial applicants. Among the public services possible via cable television are job training programs, coverage of local meetings, and broadcasts of neighborhood cultural events. Cable TV is also capable of two-way communications for traffic and fire control and for the delivery of social service information. The Foundation's remarks, in effect, proposed a "people's dividend" from cable television technology as suggested earlier for satellite technology.